34029. (trade card) Belding Bros. & Co, Life Saving Service c.1890’s.
Welcome to Kenrick A. Claflin & Son
Featured on our web site and in our monthly web catalogues are new and out-of-print books, documents, post cards, photographs, maps and charts, engravings, lithographs, uniforms and insignia, tools, lamps, lens apparatus, equipment and apparatus and much more relating to these heroic services.
We now issue most of our catalogues on line rather than by mail. This allows us to issue more catalogues and feature more items, with better photos and descriptions. Let us know your email address and we will email you monthly as our catalogues are posted.
Type in your search word. After hitting Enter you will automatically be brought back to this page. Scroll down to this spot to see the results of search. Pages containing your search word will be listed. You will be allowed to click on the pages found. When on each page, Windows Explorer will allow you to use Ctrl + F to bring up a search box for that page. Type in your search word again and hit “Enter”. You will be taken to that item.
34029. (trade card) Belding Bros. & Co, Life Saving Service c.1890’s.
- (trade card) Belding Bros. & Co, Life Saving Service c.1890’s. The Gugler Litho Co., Milwaukee. Turn of the century trade card for Belding Bros. Thread Company featuring a full-color image of a dramatic sea rescue using a spool of Belding Bros. Thread. 3.5 x 6″ on medium-weight card stock. Striking chromo-lithograph on the front credited to The Gugler Lith. Co., Milwaukee. Blank back. This company manufactured silk and cotton sewing thread. The image on the card appears to be an analogy to the Life-Saving Service firing lifelines to ships in distress to convey that their thread was strong and reliable. The company was started by Hiram H. and Alvah N. Belding in Belding, MI in 1860. They sold silk door-to-door, and they started manufacturing their own silk thread in Rockville CT in 1866. In 1872 they built another mill in Northampton, MA, branching out into textiles, and in 1890 they established four mills back in Belding, MI. Trade cards were highly decorated and were used in the 19th century as business cards are today. Clean, very light toning from age, no real defects. Quite rare. (VG+). $88.